WOW Skin Science Activated Charcoal & Keratin Shampoo - 500 ML

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WOW Skin Science Activated Charcoal & Keratin Shampoo - 500 ML

102 reviews
$35.90 $9.95

Our detox shampoo, infused with activated charcoal & keratin, is able to cleanse, detox and detangle to strengthen and restore hair strands and follicles. Get soft, shiny, manageable hair without the use of any harsh or harmful chemicals.

  • Pour a generous amount of shampoo to your scalp and length of your hair.
  • Gently massage all over your scalp and tresses, with fingertips only, for 2 - 3 minutes.
  • Rinse thoroughly.
  • Follow up with a quick cold-water rinse to close your hair cuticles.

WOW Activated Charcoal Shampoo with Keratin:

Purified Water, Caprylyl/Capryl Glucoside, Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Sarcosinate, Decyl Glucoside, Cocamidopropyl Betaine, Disodium Cocoamphodiacetate, Glycerin (Vegetable Derived), D Panthenol (Pro-Vitamin B5), Polyquaternium - 7, Polyquaternium - 10, Polyquaternium - 73, Ethylene Glycol Monostearate, Moroccan Argan Oil, Saw Palmetto Extract, Nettle Leaf Extract, Sweet Almond Oil, Jojoba Oil, Aloe Vera Extract, PEG - 150 Distearate, Fragrance, Sodium Benzoate, Potassium Sorbate & Disodium EDTA

WOW Activated Charcoal & Keratin Shampoo

Gentle detox formula absorbs and removes dirt and excess buildup on your scalp. The activated charcoal is a fine black powder that deep cleans your pores to allow your hair to breathe. Keratin is what 95% of our hair is made of; which contributes to your hair’s strength and density.

Key Ingredients

Activated Charcoal

Detoxifies hair to allow steady, healthy hair cleanse and growth.


Smooths down the cells that overlap to form your hair, making it fuller and glossier.

Sweet Almond & Argan Oil

Rich in essential vitamins and omega-3 fatty acids, this power duo moisturizes and strengthens hair for rich, luxurious tresses all day long.

Jojoba Oil

A dandruff remedy that helps cleanse and moisturize the scalp to prevent early signs of hair loss.

Aloe Vera Extract

Intense hydration that completely revitalizes and replenishes your hair’s follicles and roots, providing much-needed moisture to make your hair softer and silkier.

WOW Activated Charcoal & Keratin Shampoo Key Benefits

Healthy Scalp Treatment

WOW Activated Charcoal Shampoo with Keratin can remove dead skin cells, excess oil, flakes, leftover residue, and other contaminants that are affecting your scalp. You’ll need a complete detox to fully remove these impurities from the surface and truly allow your hair to breathe and grow.

Cleaner, Stronger Hair

By giving your hair vital nutrients, you’re allowing those vitamins to unclog any blocked hair follicles. When your hair has gone through a complete detox, it’ll need many nutrients to be able to build itself back up to normal, healthy hair.

Glossy Shine

Argan oil is an age-old beauty secret that helps hydrate and softens your hair. Due to the richness in fatty oils, it is effectively conditioning and improving the texture of your hair. Get vibrant hair that truly shines under the sun.

Thicker Hair

Keratin ensures your hair gets the proper amount of vitamins it needs to not only strengthen hair strands but also boost the thickness of your hair. As you strengthen it, you’re also reducing the chances of hair breakage, heat damage, or frizz.

How To Use Your WOW Activated Charcoal & Keratin Shampoo

  1. Pour a generous amount of shampoo to your scalp and length of your hair.
  2. Gently massage all over your scalp and tresses, with fingertips only, for 2 - 3 minutes.
  3. Rinse thoroughly.
  4. Follow up with a quick cold-water rinse to close your hair cuticles.

Our WOW Commitment To You


All ingredients are natural and Vegan -- tested to be completely safe and harmless to hair and scalp, but never on animals.


We believe in cruelty-free so we don't test our products on animals. We love animals at WOW Skin Science.


Our products do not contain any gluten.

Paraben & Sulfate Free

Our products contain no paraben or sulfates. We believe in natural ingredients and don't use harsh chemicals.

60-Day Money-Back Guarantee

We offer a 60-day money-back guarantee on our products. We are confident with our product quality.

24/7 Customer Support

We provide excellent customer support with agents waiting to hear from you 24/7.

Customer Reviews
5.0 Based on 102 Reviews
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Heather C.
United States United States

I have fine and thin hair and this shampoo is amazing! My scalp is so clean and my hair has an amazing lustrous shine to it after using! It has a slightly masculine scent but it’s light and I love it. I paired it with the avocado conditioner and believe me it’s a wonderful combo. Your scalp and hair will thank you

Sue J.
United States United States
Love It!!❤

I love how my hair feels more light and really soft. Thank You for your products. I'll for sure be a returning customer.

United States United States
WOW Activated Charcoal shampoo

WOW is right! My hair is naturally fine and wavy/curly. I do not use hair products other than shampoo and conditioner. I let my hair dry naturally. I use this twice a week. I have noticed less hair fall and more growth. Silky soft, loads of shine and hair does not go flat. If you are a woman of maturity you will appreciate what this product does to your hormone ravaged hair. And if you have Grey or White hair you will love your "wisdom highlights" like never before. Beautiful and glossy! Highly recommend.

Eloisa S.
United States United States
works great

i love how my hair feels so clean and the smell is fresh

United States United States
Wow Charcoal Shampoo & Coconut Avocado Conditioner

This saved my hair. I have super fine hair, dandruff and my hair was falling out really bad. After using this shampoo I have less hair loss and i no longer have dandruff. My hair hasn't looked great since i was a teenager. And the conditioner leaves my hair soft and manageable. WOW is right!!!!! Now I will buy another one for my oldest sister and i know it will save hair aswell.

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